Brad Wucher, currently a group creative director for one of EDMC’s education brands, has worked in a variety of capacities over the last 20 years including being an independent marketing and creative consultant, chief Cceative officer for a local marketing communications firm and creative director at a large Pittsburgh agency.  Mr. Wucher has worked with NASA and NOAA to improve their communications messaging as well as on a variety of consumer industries including amusement parks, restaurant chains, financial institutions, healthcare providers, and B2B clients in the zinc and aluminum industries.

Wucher has a background in strategic marketing including planning, marketing communication strategies, writing and producing television and radio commercials, newspaper ad development, interactive media navigation and advertising executions across all marketing channels.  He is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Jennifer May strongly believes that students’ abilities to retain classroom knowledge is at its highest capacity when they can relate classroom theory and teachings back to real-world examples and application of learning.

The extensive Corporate PR background that she brings to the classroom allows her to simulate real-world industry experiences by creating opportunities for students to apply their classroom knowledge in developing PR plans and materials to build their portfolios, while studying and analyzing real-world case studies that are relevant in the industry today.

Her professional experience includes more than a dozen years of agency and in-house corporate employment, involving day-to-day management of brand public relations/marketing for well-known, iconic consumer food and healthcare brands, such as TUMS, Aquafresh and Heinz Ketchup.

Prior to starting her freelance company, Jennifer was Communication Supervisor for GlaxoSmithKline (GSK) Consumer Healthcare, where she managed internal and external communications, including overseeing day-to-day PR activities and program execution for the Company’s smoking cessation, OTC and oral care brands.

Prior to GSK, Jennifer worked at the H.J. Heinz Corporation and Ketchum Communications managing PR activities around several large consumer and healthcare brands.

With a skill set in strategy development, national media relations, publication development, collateral production and crisis and issues management, Jennifer’s expertise can help connect and establish an understanding of how Public Relations can fit into the overall Marketing mix for an organization.

Joe has been teaching Intro to Desktop Publishing (IMC 306) and Advanced Desktop Publishing (IMC 315) since Spring 2010. He believes that all students do not learn in the same manner and other influences may impact the classroom-learning environment. The establishment of multiple intelligence of students may yield thoughtful responses regarding their engagement in learning, and further illustrates the avenues of pursuit for adjusting the learning environment to fit the students’ learning needs. Identifying and adjusting to different learning styles is a practice that Joe instills into every lesson.

Joe received an Associate Degree in Visual Communications from The Art Institute of Pittsburgh, Bachelor’s of Science from Point Park University, and Master’s in Art Education from Carlow University and has taught Desktop Publishing at CCAC, Art Institute Online and other technical colleges in the Pittsburgh area. He works as a freelance graphic artist and resides in Indiana Township, PA with wife Amy, daughter Olivia and dog Maxx.

Professor Richard E. Werner received his Juris Doctorate from The John Marshall School in Chicago in 1979.  Since May 1981, he has served Point Park University as an adjunct professor.  He instructs undergraduate students in Law and Ethics of Corporate Communication offered by the School of Communication in its Integrated Marketing and Communications Program.  He also instructs undergraduate students on the following courses offered by the School of Business: Business Communication and Research, Business Law I, Business Law II, Business Negotiating and Practical Legal  Applications in Business.

From 1979 to 2001, Professor Werner practiced law privately in the areas of personal injury, estate planning, estate administration, and business litigation. He also served five years on the staff of Judge John P. Hester of the Superior Court of Pennsylvania where he researched and drafted court opinions on a wide range of civil and criminal issues that were on appeal.  Professor Werner now is employed full-time as staff corporate counsel for The Buncher Company, a commercial real estate developer in western Pennsylvania.  In this corporate position, he drafts commercial leases, license agreements, and easement agreements; and provides legal advice on matters involving human resources, construction contracts, insurance, real estate development, zoning, and municipality law.