Billboard marketing can be seen almost everywhere you go these days and at any hour. This is because until a person no longer wants to advertise something on a billboard it remains on display full time to the thousands of prospective citizens passing by. Billboards are designed to catch the eye of potential customers, persuade them to visit a website or business, are displayed on the creative canvasses of billboards. Elizabeth Wessing did an excellent job of utilizing imagery and taglines to represent this ski resort. Keep up the good work! – Joe Roenker IMC/Intro to Desktop Publishing
